find the right leads
LinkedIn coaching
You’re a solopreneur or freelancer and you just don’t like all the ‘salesy’ stuff you see in your feed. Perhaps you want to strike up conversations, but you just don’t know how to ‘talk’ to people on LinkedIn and you aren’t sure what to post. Or maybe you already know a few things about LinkedIn, but could do with some training on the latest trends and which tools to maximise.
Whether you’ve just created your account or are a seasoned LinkedIn user, managing your profile, relationships and content can be tricky – I get that. Ultimately, the key to making LinkedIn work for you is having a plan that’s strategic, practical and flexible.
Whichever programme you choose, you’ll get tailored advice designed to deliver tangible results. I’ll help you establish specific goals and success metrics, whether you’re looking to grow your network, find the right leads or create wow-worthy content that gets you noticed in your sector.
LinkedIn Accelerator
In three 90-minute sessions, you’ll learn all you need to know so you can jump right into LinkedIn and start finding those ideal clients.
I’ll make sure you leave the programme fully armed with the knowledge to identify, find and target your ideal clients.
With your new-found confidence using the platform, you’ll have the tools and understanding to show yourself as a thought leader in your industry.
And, let’s not forget, you’ll be able to find new leads on LinkedIn and grow your business too.
Here’s what you’ll learn
Optimising your LinkedIn headline
Together, we’ll write an eye-catching headline to attract your ideal client. Getting your headline right could mean a sizable increase in relevant connections.
Creating a memorable LinkedIn banner
I’ll show you how to create a distinct and memorable profile banner that brings your business or individual branding to life, while setting you apart from your competition
Crafting your LinkedIn summary
Your ‘about’ section is the longest and most difficult part to complete. I’ll help you write it in a way that exudes your personality and encourage your audience to find out more about you.
A look at your settings
Did you know that what you write in your LinkedIn profile can get you found on a Google search too? That’s why it’s important that all your settings are fully optimised. For a further visibility boost, we’ll take a look ‘behind the scenes’ of your LinkedIn settings.
Engage with ease
If you’ve ever felt uneasy after sending a direct message to someone, you’re not alone. We all worry about being judged from time to time, but it’s how we deal with that fear that helps us move forward. As part of my Lead Generation session, I’ll help you learn how to engage with new and established contacts with ease and confidence, even if you don’t always feel that way. There’s something to be said about putting on a brave face and standing tall as it can subconsciously make you feel better.
Connection strategies
You’ll learn how to target the right connections so you don’t have to waste time chatting to people who aren’t relevant to any part of your business
Content generation
Think you couldn’t possibly come up with new content all the time? It’s a common misconception. I’ll show you hassle-free ways to come up with oodles of original ideas.
Content that appeals
Learn how to identify and vary the type of content that will appeal to your audience, as well as the different ways of publishing to avoid ‘content fatigue.
Content curation
You’ll know how to curate existing content so that you don’t always have to come up with new posts, especially when you’re not feeling so creative.
Performance measurements
Behind all top performing content out there is a plan containing clear success metrics. I’ll show you the main performance measurements on LinkedIn so you know what is and isn’t working.
Price: £1200.00
Content Strategy Coaching
If you struggle with what to post on LinkedIn and wonder if what you are posting is working, then the LinkedIn Content Strategy Coaching session is for you.
Let’s face it. Knowing what to post and when can feel like a challenge. How do you know if what you post will attract your audience?
It’s time to take the guesswork out of it and develop a solid content strategy.
Together, we’ll create a marketing plan for you to follow so that you attract, engage with and delight your connections. This proven method will ensure your connections look forward to your posts appearing in their feed.
At the end of the 90-minute session you’ll be brimming with a tonne of content ideas – enough to keep you posting for a lifetime. You’ll also be armed with the knowledge and the confidence to change up your post style and type.
Here’s what you’ll learn
Content that appeals
Identify and vary the type of content that will appeal to your audience and learn different ways to share your message to avoid ‘content fatigue.
Repurposing content
You’ll learn how to repurpose the same content so you don’t have to keep coming up with new ideas – a key time-saving exercise.
Content curation
Sometimes you may not want to post your own content but share someone else’s. You will learn techniques of how to curate existing content to save you time and add interest to your LinkedIn feed
Price: £250.00
Session recording: £55.00 (optional).
LinkedIn Profile Review
Have you ever wished you could write your LinkedIn profile in a way that would magically attract your ideal client or lead? You aren’t alone.
Maybe you’ve given it a go, but those connections just aren’t coming your way. Or you could be writing great posts and entertaining your audience, but your target audience is put off by your run-down looking profile. Your LinkedIn profile should be easy to find, clearly explain what you do and should entice your ideal customer to engage with you.
In this 60-minute session over Zoom, we’ll review each section of your profile to discover what’s working and what could be improved. Before we start, it’s worth noting that I don’t write your profile for you. Rather, I help you understand each component so you can craft your message yourself and change as necessary in the future. You’ll have the know-how to make changes as your life changes.
So, if you’re looking to skyrocket your LinkedIn visibility, the LinkedIn Profile Review is the visibility power boost you need.
Here’s what you’ll learn
Craft an attention grabbing headline
Your headline sits at the top of your profile and is the first thing people see. Get this right and you could see a huge increase in your followers.
Create profile banner that sets you apart
I’ll show you how to create a LinkedIn profile banner to blow the competition away and entice your ideal client
Write a compelling summary section that gets you found
You’ll learn how to write your LinkedIn summary to help you be found, not only on the platform, but also in the all-important Internet searches.
Even more tips
Bolster your visibility even further with a review of the sections of your profile that often get overlooked.